Reaching out to international customers, suppliers and partners
Believe in your Products & Services
Seven important steps to the international expansion model with the C2OC:
E-commerce:
If your website is not e-commerce enabled or is not able to accept international payments, now is the time to work on it. E-commerce is the easiest way to start to do business without borders. Expand your customer base with the help of C2OC experts who will guide you on how your marketing can go global.
Distributors:
Finding distributors for your products or services to build your reach in other countries is a reliable way to build new relationships and expand your customer base. Expand your base through distributors and they will take care of their local shipping and handling. Our experts can show you how to identify and contact distributors with expertise in your market.
Licensing:
Another useful methodology for expansion across borders is to license your products or services to corporations in other countries. With this method, your bottom line expands while you have limited responsibility for shipping and support of your product or service. Some training of your licensee may be required.
Strategic Partnerships:
Strategic partnerships often involve a combination of product identity linked with your business and/or enabling your product or service to be part of a package offered by your host company. This can also mean a shared responsibility for marketing and exposure, which is where the C2OC can help bringing expertise to you.
New Vendors:
Identifying new vendors in other countries who will simply carry your products or services can be a more involved enterprise but one that enables your business to retain and independent identity across borders and a larger share of the profits. Ask our experts for guidance on which option or set of options works best for your business, products or services.
New Customer Base:
A new customer base across borders can not only bolster stability but can help expand the reputation of your business regardless of the size of your operation. Whether you are looking for B2B or B2C customers, you can take advantage of the full range of benefits and tools offered by your C2OC business membership anywhere you choose to be.
Joint / New Ventures:
Exploring new markets can sometimes present opportunities to develop new products and services that may be specific to other countries. Joint ventures are a great way to partner with local companies and take advantage of local expertise as well as in-roads into local and national government contracts you may not have access to as an American company.